HTC to sell 13-15 million smartphones in 2008, doing very well
HTC, the premier Windows Mobile manufacturer, has estimated that it will sell between 13 and 15 million smartphones this year. The vast majority of these devices will be Windows Mobile smartphones, with analysts estimating only 200 000 Android devices being sold (Edit: per month) by them, less than 2% 3.5% of HTC’s production.
HTC is to send only 2 million to the Asia-Pacific region, with the majority going to Western Europe and USA. This balance may change however, with Conexus Mobile Alliance, an alliance of 10 Asian telecom companies with a combined subscriber base of over 200 million users, including giants like NTT DoCoMo, being rumoured by industry sources to be planning to jointly procure smartphones from HTC. Apparently this follows positive recommendations by Taiwanese mobile phone carriers who have already taken on HTC’s devices.
The phones HTC sell in Asia are planned to be own-branded. This follows moves by HTC to shed it white-box ODM image, and this has apparently been very successful, with the HTC brand now purportedly worth more than $1 billion. HTC recently managed to score the 3rd biggest smartphone brand position in Q2 2008, and have said their sales have been unaffected by the arrival of the iPhone 3G.
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Hilarious how you always call out Apple in these posts! They deserve it though. Apple would be doing better if the iPhone’s OS was licsenced to manufacturer’s. Instead, they chose to go the way of mac, making the hardware themselves and closing their platform. They’ll be in for a lot of disappointment in the years to come.
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The only reason that Apple is being left out, is because they are to close-minded (just like thier software) to even fatham the endless possibilities of customizable OS on thier device! However, I will give credit, where credit is due, and Apple does make a useful device, but as Bill Gates said “Apple is known for thier Music capabilities!” And I agree with him! Windows mobile devices have so much more to offer the clientele! Apple does have some customization options available, but at what cost? Your leg, or perhaps an ear (no pun intended)! Look guys, Apple makes a great device and thier computers are great too, but, for the ability to customize and take the Pocket Pc and Smartphone, maybe even the PDA to the next level, Apple has to open up thier minds to new possibilties and quit this whole “If its no ours, we don’t want it” attitude, maybe they too will see a bright future in the world of mobile communication! if not, as my friend wreiad just mentioned “They’ll be in for a lot of disappointment in the years to come.”
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Actually, the analysts predict the G1 will be selling at 200,000 PER MONTH by the end of the year – not 200,000 total.
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You are right, (will correct) but going from 1.3 to 3.3 % is hardly a big difference.
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