Huawei announced today that its entry-level Windows Phone smartphone, the Ascend W1, will be on sale exclusively with O2 UK from March 7.
The Huawei Ascend W1 will be available in store and online for Â£119.99 on prepay and for free on contracts from Â£13.50 per month. It will be available in â€˜Electric Blueâ€™ from March 7 and in â€˜Electric Pinkâ€™ also from March 18.
The Ascend W1 has a bright 4-inch IPS LCD 480 x 800 touchscreen with a low reflective IPS LCD display with full lamination technology, providing good visibility under different lighting conditions. I also features a 1.2GHz dual-core Qualcomm processor with an Adreno 305 GPU, plus a large 1950mAh battery provides the longest standby time of smartphones in its class. It also features a 5 megapixel autofocus camera with LED flash, and includes 4GB on-board memory, expandable to 32GB with a micro SD card.
The Ascend W1 will be supported by a significant ATL marketing campaign across UK media, and will be competing with handsets such as the newly announced Nokia Lumia 520 at a similar price point. Unfortunately the handset may be unduly hobbled by its low 4 GB internal storage, which will likely leave only around 1 GB available for buyers to install applications.
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