Windows Phone 7 was designed to serve the needs of two prototypical users, Miles and Anna, so-called life maximisers that want to use their phone to work and play, and enhance their family life.
The above video shows how their Windows Phone 7 fits in their lives. While the scenarios do appear rather idyllic, at least in this case Microsoft did not have to mock up attractive user interfaces to go along with the pretty visuals.
Do you see a Windows Phone 7 device slotting neatly in your life? Let us know below.