Rumour: Microsoft investing in a library of exclusive apps for Windows Phone
A reliably tipster has told us that Microsoft is trying to take on the smartphone competition the same way it did Sony with the Xbox â€“ by creating a library of exclusive games which will be so good buyers will get a Windows Phone just to play them.
According to our tipster some of these games are already in development, and we can expect an exclusive app a month to be released.
Microsoft will also continue its offensive to get the key apps from iOS on Windows Phone 7 .
Of course the problem with this strategy is recognizing when our â€˜Haloâ€™ will come around, and if Windows Phone in its current incarnation has enough power to create something impressive.
The solution of course is to bring actual Halo or Gears of War to Windows Phone and keep it exclusive, a strategy Microsoft has been failing completely with recently, with the most recent opportunity being the Halo Companion app.
We look forward to what Microsoft can come up with, but suggest Microsoft looks what they have in their closet already.
Thanks to our tipster.