Canalys: Windows Phone had 1.6% of US market share in Q4 2011
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Canalys have some numbers for the US market which shows half a million Windows Phones were shipped in Q4 2011 into the US market. This represents 1.6% of the market. It is not clear of Canalys defined Windows Phone strictly as Windows Phone 7, or included Windows Mobile also.
For the full year they claim 2.2 million Windows Phones were shipped , suggesting shipments actually slowed down at the end of the year.
This, as with other recent analyst numbers, indicate Microsoft is still to implement a strategy that will work in competing against iPhone and Android.
Via Twice.com
Thanks Arun for the tip.
Nokia Lumia 800 sells out in Ireland

After going on sale on the 1st February 2012 exclusive on Vodafone Ireland, the Nokia Lumia 800 is now officially out of stock on the network.
While the event is not as indicative of strong demand as if it sold out in the first few days, it does mean that there is not a huge inventory of Nokia Lumia 800s hanging around, and should be good news for Nokia’s Q1 2012 numbers.
Thanks Mick for the tip.
I think Finland likes the Nokia Lumia 800…

Before the launch of the Nokia Lumia 800 Windows Phone 7 browser market share, as measured by Statcounter, was relatively flat, but we can see from around week 46, when the Nokia Lumia 800 launched in 5 European countries, but not Finland, that the share was starting to rise, possibly due to imports from other EU countries.
The handset was however officially released there this week, and while we had reports of great sales, this graph is the first real evidence of massive uptake, which seems to have increased the installed base of handsets by 50%.
Hopefully we will see this graph continue to rise as Nokia’s homeland adopt their new OS direction.
Nokia Lumia 800 sales “FAR above sales forecasts”

Peter Wissinger, director for Microsoft’s Mobile Business Group in the Nordic countries have posted on Facebook yesterday what he called a Nokia Lumia (sales) report.
He notes that now that the Nokia Lumia 800 has become available in all Nordic countries sales have been far above expectations and fore-casts, and made a particular note that sales in Finland were TOTALLY “unlikely” (presumably unbelievable).
Reports from Finland so far has been of long queues and shops selling out of the handset, which suggests user acceptable of Nokia’s move from Symbian to Windows Phone 7 may be much higher than expected.
Thanks Omar for the tip.
Canalys says close to 10 million Windows Phones shipped in total, Nokia grabbed 50% of Q4 2011 Windows Phone shipments

Canalys have released their 2011 and Q4 2011 estimates, and have for the first time placed a solid number on Nokia’s Windows Phone 7 shipments.
They note 2.5 million Windows Phones were shipped in Q4 2011, with 1.2 million of those being by Nokia, giving it 48% of the market, remarkably close to the 45% we estimated from other data.
They also demolish the notion that Nokia shipped more Meego powered Nokia N9’s than Lumia handsets, saying only 0.6 million of those handsets were shipped then, close to the 0.5 million estimated by AllaboutSymbian.com.
Canalys says about Nokia:
“Its first Windows Phone products, the Lumia 800 and 710, along with the recently announced Lumia 900 through AT&T in the US, have improved the outlook for Nokia,” said Canalys Senior Analyst, Tim Shepherd. “They are well-designed, competitive devices that demonstrate innovation is still alive within Nokia. But the battle is not over and it has huge challenges ahead. Nokia must continue to build out its Lumia portfolio with devices tailored to address all price points and all the markets in which it aims to compete. It must hasten its transition from Symbian to Windows Phone around the world and, with Microsoft, promote and generate excitement for the platform and new products. And it must succeed in attracting more developers to build high quality, locally relevant apps.”
In total Canalys estimates 6.8 million Windows Phones were shipped in 2011, a pretty low number. With 2.85 million handsets shipped at launch in Q4 2010, that bring a total of around 9.65 million handsets shipped so far.
In total Windows Phone holds 1.6% of the market. This should increase in 2012 as Nokia increases its roll-out and Windows Phone itself rolls out to more countries such as China in the middle to later part of the year.
Read the full report at Canalys here.
Thanks Arun for the tip.
Latest Comscore numbers continue to show Microsoft mobile OS losses in USA
| Microsoft | Dec-10 | Jan-11 | Feb-11 | Mar-11 | Apr-11 | May-11 | June-11 | July-11 | Aug-11 | Sept-11 | Oct-11 | Nov-11 | Dec-11 |
| US installed base | 8.4 | 8 | 7.7 | 7.5 | 6.7 | 5.8 | 5.8 | 5.7 | 5.7 | 5.6 | 5.4 | 5.2 | 4.7 |
| Percent loss | 0.6 | 0.4 | 0.3 | 0.2 | 0.8 | 0.9 | 0 | 0.1 | 0 | 0.1 | 0.2 | 0.2 | 0.5 |
With the Windows Phone 7 market share in USA still less than 2%, it is no surprise that the installed base of Microsoft Mobile OS users (Windows Phone + Windows Mobile) continues to drop, with only 4.6 million US mobile subscribers using one of the two operating systems. This number is down 15,000 from last month, presumably due to more Windows Mobile users defecting to non-Microsoft platforms.
The numbers will continue to slide until Windows Phone market share rises to meet the rate of Windows Mobile losses, which will hopefully not happen at 2% subscriber share.
Read more at Comscore here.
Thanks Brian for the tip.
Stores sell out as Fins brave –27 °C weather to buy Nokia Lumia 800s

It is day 2 of the launch of the Nokia Lumia 800 in its home territory, Finland, and esphoneblog reports that sales are going very well, despite the country being in the grip of an amazing cold snap which saw –27 °C (-16 °F) weather.
Yesterday we reported people queuing for 8 hours to buy the phone at midnight openings, and today Elisa Shopit has said some of its 60 stores have sold out of the phone, with the Black model being particularly sought after by corporate-type folk.
Esphoneblog reports that in their own phone store the phone seems to be selling much faster than the launch of the Nokia N8, another Nokia best seller. Hopefully we will see the numbers reflected in some other metrics soon.
Read more at Esphoneblog here.
Windows Phones hold 6 of the top 10 Top Rated Phones positions on Amazon

Windows Phone can not get a break in sales, but when it comes to satisfying their customers it is starting to look almost legendary.
According to Amazon’s list of best-rated contract phones, Windows Phones hold the first 4 of the top 5 list of best rated phones, and 6 out of top 10 positions in the list. When it comes to sales however the first position on the best seller list is position 27, showing how much more work needs to be done to communicate the fact that if you buy a Windows Phone you will likely be pretty happy, no matter what that salesman says.
See the list at Amazon here.
Kantar: Windows Phone still less 2% in major territories, but may hit 10% by H2 2012
When analyst companies talk about Windows Phone there is always a bizarre combination of poor current sales and future high hopes.
Kantar Worldpanel ComTech does nothing to change this formula, noting that for the 3 months ending 25th December, so basically Q4 2011, Windows Phone 7.5 handsets did not manage more than 2% market share in all 9 territories, which include much of Europe, Australia and USA, despite Nokia’s introduction of the Nokia Lumia 800.
“The Nokia Lumia 800 still needs to be joined by a number of other competitive Windows Phone handsets before we are likely to see the OS (operating system) providing any real challenge to the likes of Apple, Android and BlackBerry,” Dominic Sunnebo, global consumer insight director at the research firm said.
Its not all bad news however. Dominic expected the Windows Phone platform to hit around10 percent share of European smartphone sales in the second half of 2012. I cant wait for that.
Read more at Reuters here.
Analysts estimate 1.3 million Nokia Lumias shipped in 2011
Nokia is expected to announce the number of Nokia Lumia handsets they shipped on the 26th, as part of their quarterly financial results.
Bloomberg has polled 22 analysts and found that they are estimating between 800,000 and 2 million Nokia Windows Phones have been shipped to retailers and carriers, with an average of 1.3 million.
Of course handsets shipped does not equal handsets sold to consumers, but the estimated shipment number would be enough to show that the Nokia/ Microsoft venture has been potential.
“The numbers look promising,” said Espen Furnes, an Oslo- based fund manager at Storebrand Asset Management, which sold Nokia shares last year. “If Nokia is able to have a strong launch and surpass at least 1 million and keep that type of momentum, this would help put them in a credible position that is crucial to winning back investors.”
“There weren’t a lot of the hero handsets out there — HTC were struggling, RIM didn’t have a show-me device, Sony Ericsson and Motorola weren’t really stepping into the mix, so there was probably enough space for Nokia to be able to point to fourth- quarter numbers they were happy with,” said Lee Simpson, a London-based analyst at Jefferies International.
Nokia is still expected to lose around $119 million for the quarter, but its share price has already increased by 15% this year as investor confidence returns.
Read more at BusinessWeek here.
Nielsen: Windows Phone had 1.4% market share in Q4 2011

Nielsen have released some quarterly numbers for Q4 2011, and for once it provides some solid numbers by breaking Microsoft’s mobile operating systems down into Windows Phone and Windows Mobile.
The stats shows that Windows Phone had a 1.4% market share amongst smartphone buyers in the last 3 months of 2011, and that the installed base of Windows Phones in US is 1.3%, which, combined with Comscores’s recent numbers, which show there there is 91.6 million smartphones in US, gives us a total of around 1.2 million Windows Phones in use in USA.
Strangely Windows Mobile still has 2.4% market share, but that is likely phones being sold into industrial vertical applications.
Hopefully the introduction of many new phones in US over the next few months will see a significant boost in these numbers.
Read the full report at Nielsen here.
Yankee Group: 9% of those buying a new smartphone in US plan to buy a Windows Phone
In recently published research, the Yankee group notes that, in a survey of 15,000 people, 9% of consumers who intend to buy a smartphone in the next 6 months intend to buy a Windows Phone.
Katie Lewis, Yankee Group associate analyst and author of the report chose a dramatic tone, noting:
"Opportunities within the smartphone market abound, but we’ve reached a critical point where graves could be dug for several OS vendors; decisions made in the next three years are likely to seal the fate, good or bad, of many OSs. Now is the time for these vendors to fight for survival."
We however know if Windows Phone 7 actually hit a 9% market share, up from the rather insignificant 1% most fans would rejoice pretty loudly.
9% for Windows Phone is still a lot better than Symbian and HP WebOS. Fewer than 2 percent of those planning to buy a smartphone in the next six months want a Nokia or Palm.
Only 12% intend to buy a RIM device, while 25% wanted an iPhone and 39% an Android device. 47% of the US population already own a smartphone, with 58% saying their next phone will be a smartphone.
Read more at eweek.com here.
Windows Phone about to overtake Blackberry in browser share in France

The Lumia effect has seen Windows Phone share double in the Netherlands, and it is having a similar dramatic effect in France, where it has boosted the browser share as measured by Statcounter above 1%.
At the same time Blackberry is meeting the graph on the way down, meaning in the next few weeks we should see the lines cross, and Windows Phone overtaking the ailing Canadian OS in browser share in France.
Hopefully we will see that line continue to curve up dramatically so Windows Phone 7 can finally escape from being the 1%-er OS.
BTW, that graph for the Netherlands is starting to look pretty good also.


























































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